FAQ AquaRX® Humic Fulvic Earth Mineral Blend
What are Humic Substances?
“Humic substances (HS) are major components of the natural organic matter (NOM) in soil and wateras well as in geological organic deposits such as lake sediments, peats, brown coals and shales.They make up much of the characteristic brown color of decaying plant debris and contribute to the brown or black color in surface soils. They are major components of NOM in surface waters and at higher concentrations can impart a dark color, especially in brown fresh water ponds, lakes, and streams. In leaf litter or composts, the color may be yellowish-brown to black, depending on the degree of decay and concentration.
Humic acids contain a vast array of naturally occurring bio-chemicals, including, but not limited to, supercharged antioxidants, free-radical scavengers, super oxide dismutases (“SOD”), nutrients, enzymes, hormones, amino acids, natural antibiotics, natural antivirals, and natural fungicides.
What are Fulvic Acids?
A Fulvic acids are the smallest, lightest molecular-weight components of “humic acids”; They are
acid chains/conglomerate molecules.
Professor Dmitry Orlov, a world-renowned Russian specialist of Soil Sciences, fulvic acids are a part of, and are very closely related to humic acids, they are NOT independent fractures.
Isolating the smaller lighter humic molecules (creating “Fulvic Acid”)
What are the human and animal benefits of AquaRX® Earth Mineral Blend?
More and more scientists and doctors worldwide are recognizing the extraordinary potential of fulvic acid, an important component of humic acid. For millennia, human beings have received beneficial amounts of fulvic acid complexes through their consumption of plants, just as nature intended. Unfortunately, modern use of pesticides and fertilizers, along with inadequate agricultural practices, erosion, and mineral depletion, have contributed to decreased microbial activity in the world’s soil deposits. As a result, adequate quantities of fulvic acid have been missing from our food crops for generations. Why is this an important health issue to address? Because fulvic acid derived from humate usually contains 60 or more minerals and trace elements that are nutritionally essential for cell health and balance (including cell growth and replication). That’s not all. In addition to helping transport minerals to living cells, catalyzing vitamins within cells, and metabolizing proteins, RNA, and DNA, fulvic acid also acts as:
•A Powerful Organic Electrolyte: Electrolytes are used by the body’s cells to maintain voltages across cellular membranes and to convey electrical impulses to other cells. Fulvic acid helps cells achieve a vital electrochemical balance across and among the body’s cells.
•A Free-radical Scavenger and Antioxidant: Fulvic acid can react with both negatively and positively unpaired free electrons to render free radicals harmless, changing them into new useable compounds or eliminating them as waste. Fulvic acid also promotes oxidation-reduction reactions of transition metals that can damage the body’s cells and tissues.
•A Natural Chelator and Pollutant Detoxifier: Fulvic acid is effective in transforming metals and minerals into readily absorbable forms. It can also bind with organic pollutants (pesticides, herbicides) to form new types of metal ions, catalyze the breakdown of toxic pollutants, and weather and decompose silica to release essential mineral nutrients.
•An Aid in Increasing Nutrient Bioavailability: Fulvic acid’s low molecular weight helps render cellular walls more penetrable by reducing their surface tension, thus allowing cells to more easily and efficiently respirate, hydrate, absorb minerals, amino acids and other nutrients, and eliminate waste.
Where does Aq8uaRX® Fulvic Substance come from?
I two words “Virgin Humate”
AquaRX® Earth Mineral Blend is a magnificently sourced ancient earth bed located in North America. The region is unpopulated and a natural and pristine mineral deposit from layered plant material that is both rare and robust in necessary nutrients for human health.
The absolute best fulvic acid comes from ancient deposits of lush plant matter that were buried and naturally composted over millions of years; resulting in the purest most concentrated form of organic matter referred to as Humates. Humic acids are an all-natural (pure organic) substance that is the nucleus of these deposits of organic humate; created by natural beneficial microbial activity. Its function is to dissolve, and convert the metallic and mineral molecules in soils, into a form that is readily usable by plants, animals and humans.
Plant life assimilates these powerful humic/fulvic substances, along with the dissolved or chelated minerals, and passes them on through the food chain; which is to say that fulvic acid can be obtained from nutrient rich food, provided of course the soil is rich with these substances in the first place and not severely depleted as is more and more typical with today’s over farmed and over fertilized soils.
It is a well known and publicized fact that our soils are depleted from poor agricultural practices. The sterile soil conditions brought on by the overuse of chemical fertilizers, pesticides, herbicides and erosion prohibit microbial activity and the formation of fulvic acid; making it nearly impossible to obtain sufficient amounts of fulvic acid through our food source. Fulvic acid and mineral rich supplementation is an excellent way to counter the deficiencies found in our foods today.
Are all minerals the same?
NO! and the secret is in the source and the molecular weight. As a gross example, copper and iron are necessary minerals that the body requires. If you eat a iron and copper coin it will pass through the body untouched. Interestingly, many mineral supplements, even in liquid form will have a similar effect of non-absorption. Just because you eat something does not necessitate its’ absorption. Plant sourced minerals that are labeled the same as “natural” are absorbable due to their molecular weight. It’s that simple.
Pure organic plant source minerals are derived from lush nutrient rich plant matter from the prehistoric era, which decomposed through millions of years in various areas throughout the world; whereas these minerals were preserved and concentrated within the organic matter in large deposits; often containing as much as 70 minerals or more in varying degrees of percentages or parts per million (ppm).
All minerals are “natural” by definition; however all minerals are not in the form that is most absorbable by the body. Most mineral supplements will simply pass through the digestive system, with little or none being absorbed.
Minerals derived from plants (organic plant source minerals) are the absolute best source for optimal health, especially if grown organically in nutrient rich soil, as they are smaller molecules than metallic or rock based minerals; therefore being bio-available or more easily absorbed by the body with the help of Fulvic Acid.
Fulvic acid is the healing miracle of the 21st century. Fulvic acid is called the “missing link” to good health and the “miracle molecule” as it has been shown in numerous medical studies worldwide to significantly improve our health. Fulvic Acid benefits particularly when coupled with organic plant derived minerals and healing clay, include the following:
1. It assists in sustaining and reinforcing our body’s immune system and reversing immune system disorders.
2. It bolsters the immune system’s capability of resisting Viruses, Pathogens and Bacterial Infections of all Varieties; including HIV.
3. It defends against toxic substances including heavy metals & dangerous chemicals, from being absorbed into the body; and filters out substances already present.
4. It helps to balance body cell life.
5. It assists in Enzymes production.
6. It improves blood circulation and increases endurance.
7. It aids in the body’s ability to control high blood pressure
8. It helps to structure hormones.
9. It controls inflammation by acting as an anti-inflammatory agent.
10. It stimulates body metabolism and re-mineralizes the body.
11. It regulates the Thyroid Gland and the Thymus Gland; and reduces Thyroid tumors.
12. It helps to Super-Oxygenate the hemoglobin of Blood that regulates the immune system and protects itself against unnatural Oxidation.
13. It assimilates Macro and Micro Elements and improves Memory & Brain Function.
14. It acts as Catalysts for Enzyme Reactions and cleanses, Neutralize, and removes Toxins from vessels.
15. It revitalizes Libido (sexual function and desire) by strengthening & supercharging the body.
16. It helps to repair, regenerate, & restore Cells including the skin & nails.
17. It provides Vital Electrolytes and other Vital Elements.
18. It enhances our internal healing abilities by gently and naturally detoxifying our bodies
19. It reduces acid reflux symptoms
20. It protects our cells from viruses
21. It slows down our aging process
22. It relieves arthritis symptoms
23. It counteracts the damage from nutritional deficiencies and imbalances
24. It prevents and/or inhibits cancer cell growth
25. It prevents and/or relieves asthma symptoms
26. It maintains optimum Alkalinity ( pH Levels ), and defends against Cancer, Diabetes, and other Diseases.
Re-mineralization of our bodies without fulvic acid (that actually should be in the plants we eat), has little benefit. People are sick with degenerative and deficiency related illnesses now more than ever.

Source: NORP vs ORAC Explained

NORP vs. ORAC Please explain:
The Third Grade Science Class Explanation:
The story of the farmer and the doctor:
There are special people in our lives and two of them are the farmer that provides us with food and nourishment but when we need special help when we are sick we rely on the doctor to get well. The farmer is educated on how to grow food but when we are sick we rely on the many years of scientific education that doctors learn to make us better.
ORAC is like the farmer. It is a good test for good things called antioxidants that are in foods, such as juices from the farmer’s fruits and berries. A better test is NORP which, like the doctor is very exacting and educated on the ways antioxidants work to make us better.
The Adult Explanation:
Oxidation Made Simple
The process of oxidation starts with the air you breathe. Each oxygen atom has a nucleus in the center with tiny electrons circling around it like satellites orbiting the earth. In your body, oxidation of your food molecules produces CO2 which you exhale, but the “ashes” remain in your body as electron-deficient molecules called “free radicals”. They are dangerous because they roam through your body attempting to replace their missing electrons by stealing electrons from your vital cells, causing damage which usually disables their ability to reproduce as healthy normal cells.
Most people think free radicals come from outside us from sources such as pollution, and this is true too. They are the smoke-of-the-fuel, the oxygen remains from the combustion of food, petrol, tobacco or otherwise, but even in a pollution free world oxidants are being produced constantly in our bodies.
Anti-oxidation Made Simple
Scientists agree that oxidized compounds wrinkle your skin, damage internal organs, damage DNA and contribute to the signs and symptoms of early aging. The natural way to resist oxidized damage is to provide your body with anti-oxidants – some of which you make, some you eat and drink, and others you may supplement. How do you know which antioxidant is best for you?
Please note: the essential function of an antioxidant is to supply electrons to electron-deficient free radicals so they no longer steal electrons from vital cells. Then how do you determine which antioxidant is the most effective?
The NORP Test Explained
You can measure an antioxidant’s potential to supply electrons dispersed into a liquid by using an ORP (Oxidation/Reduction Potential) meter.
The ORAC Test Explained
Another test, known as ORAC (which stands for oxygen radical absorbance capacity), was developed to measure the antioxidants in foods, primarily polyphenols, which are present in brightly colored fruits and vegetables. This gold-standard for measuring antioxidant protection is based on the intensity of the color in the food which is related to its ability to quench a certain type of free radical.
Blueberries are notorious for exhibiting a high ORAC value. Antioxidants that have high ORAC values may not have high bioavailability, making the ORAC value no measure of how the antioxidant is used in the body. Furthermore, not all antioxidants have color. Some of the most effective antioxidants are white minerals, such as zinc and selenium. Therefore an ORAC test cannot be used to evaluate these antioxidants.
You’ll have guessed already that the anti-oxidant capacity of ionized water cannot be measured by the ORAC score.
Your Best Antioxidant:
The best antioxidant is the one that is most bio-available with the greatest electron donating capacity. For example, Ionized water offers you the easiest antioxidant ever in the form of pure drinking water with a reduced molecule cluster size. Not only does water require less digestion than foods or tablets, the reduced molecule cluster size alters the surface tension causing greater cellular permeability. Antioxidants are required everywhere in our body – not just in our bowel.
Summary
It would be useful if greater comparison of antioxidants could be achieved. There is no formula for conversion between NORP and ORAC. NORP is not a restrictive test like ORAC though, and anyone can purchase an NORP meter and begin testing anything they fancy in their own home.
What science has shown is that we benefit from a variety of antioxidants, so in any case don’t rely on a single source especially if the bio-availability is questionable.
Molecular Hydrogen has NORP ratings 7 to 10 times higher than some of the ‘hydrogen” producing water machines and generating methods that include pills, packets and alkalizing machines. The by-product of NORP ratings (the higher the negative value the better) is alkalinity. Hydrogen is a “selective” anti-oxidant so it will not destroy “good” oxidative processes such as SOD (Super Oxide Dismutase) where a high ORAC reading for a typical antioxidant will not have that selectivity. Our NORP tests consistently hit the -700’s which is unheard of in the traditional NORP marketplace. Clinically tested for hydrogen nano-bubbles and proven to work positively in a wide variety of human health challenges.

BEMER Technology advances to USA market.

Michele McDonough at her BEST on Culture.

Industry Best Practices: Create Your Own SCORECARD!

Posted on June 29, 2015 by Hakki Ozmorali Our guest author Michele McDonough is a business consultant and social selling strategist. She is experienced in the areas of social selling and sales field development, marketing/branding, rewards/recognition, leadership training, strategy and business development and channel management strategy. She held managerial responsibilities with direct selling companies at her previous career.

Guest Post by Michele McDonough
Industry Best Practices: Create Your Own SCORECARD!

I continually get asked, “What is the secret to a successful direct selling company?” My only simple (and short) answer to that is, the right culture. Thus leading to another question, “what is the right culture?” My simple answer again is, the right components all blended together — can give you that long lasting culture that many direct selling companies are on a quest to create. Some do well, and some never achieve it!  Let me define some of the components I look for or create when engaged on a project, whether it’s a startup or a seasoned organization that is feeling some growing pains.

Vision

A vision is a picture of the world that is made better because your company is representative of it. A company creates the vision and defines the “reason for being connected to it”. Some of the components that create your vision are: the story, the future, the WHY, the difference from other companies/competitive edge and the DREAM!

Mission

What you (the company) are about and what you stand for. How will you be perceived by the sales field, potential recruits, and the community (local and far away)? What does the business opportunity look and feel like to others (i.e. empowerment, travel, help the world be a better place, stimulate a better quality of life, etc.). Does the compensation plan fit the mission? Does everything you do and create stand behind and uphold the mission and vision?

Products

Do you have the right product strategy to accomplish the vision and mission of the company? And most importantly, what product features and benefits set you apart from others?

* Are you providing “niche products”?

* Are you providing quality products with great customer service?

* Are you providing a competitive return policy or product guarantee/warranty?

* Are you keeping up with product development and innovation (R & D) to remain cutting edge?

* Have you priced your products to what the market can bear and is there a perceived value?

* Do you offer the best products available for your product category?

* Do you offer products that the sales field is PROUD to represent to their friends and family?

* Does the product resolve an issue or address a concern?

Distribution Model

How does the Independent Consultant move the product or service (i.e. party plan, one-on-one)?

Does the distribution process marry with the vision and mission (culture)?

Is it easy to do the business (journey)? Is it easy to acquire the product or service?

Career or Compensation Plan

How does your company compensate your sales force (and the customers as well)?

Does your compensation plan match your Mission, Vision and Distribution Model?

Is it competitive, rewarding and lucrative?

Does it inspire the sales force to take the right action? Does it drive the Core Key Behaviors of a solid and long last career plan? 

Is it motivating to all demographics from millennials to baby boomers?

Is it perceived as achievable?

Is it easy to explain to others and does it have a clear path to financial success?

Does it DRIVE the RIGHT behaviors based on the company’s vision, mission and business plan?

Does it pay EARLY and OFTEN?

Sales & Support Plan

What non-financial drivers (including incentives, recognition programs, communication strategies and training) do you have in place to drive performance and the bottom line? Are the programs motivating?

Are SYSTEMS in place to drive CONSISTENT behaviors?

Are the programs duplicatable or easy to teach others?

Are you developing new Independent Consultants at the same time you are developing Leaders?

Do you have the right partners on the Executive team to lead the sales field?

Brand Identity

Are your trademarks and intellectual property protected?

Does your brand make people smile and think happy thoughts?

Are you creating BRAND AWARENESS in everything you do?

Is your brand identity current and cutting edge or old and antiquated?

Can you become a global brand that is identifiable?

Does your product and culture support your brand (and visa-versa?)

Does your mission and vision tell your BRAND story?

Does your brand tell a compelling and emotional story?

Does your tagline emulate your company philosophy and brand?

Quality & Customer Service

Can you deliver a brand synonymous with quality and customer service?

Can you provide the highest quality product available at the best price (and get it to the consumer expeditiously)?

Do you offer state-of-the-art customer service based on your client’s needs (do you create a memorable experience)?

Are customer standards included in your mission and vision?

Is the service you provide the highest of standards in customer service part of your daily routine (in the field and corporate)? 

Technology

Is cutting edge technology in all aspects of the business for TODAY and TOMORROW?

Do you provide a business that is easy and effortless (and most of all, FUN)?

Are you creating duplicatable systems and processes?

Are your tech processes (steps) easy to do? Remember, it’s all about the consumer experience and journey?

Does your technology support the success of the Independent Consultant?

Is your technology able to take you global?

Did you acquire your software based on needs today AND in the future?

Do the features and functionality match your business model?

Can you hit a button and run KPI reports to know exactly where your business is day-to-day?

Are you up to date on the ever changing world of social media?

Training & Education

Do you provide educational programs to support the Independent Consultant and customer to create the best experience possible?

* Do you provide training programs and support systems for a “path to success” for your sales field?

* Do you offer training in all modalities: live, video, digital, conference calls, etc.?

* Do your track your training ROI?

* Do you provide training on Day 1 to a new Independent Consultants?

* Do you provide Train the Trainer programs to reach a wider audience?

* Do you provide motivational coaching and mentoring as well as “tactical” training skills?

All of these areas lead back to the ultimate CULTURE!

If these areas are addressed, supported and the best decisions made, then you are on your way to a long lasting, inspirational and exciting CULTURE that people want to be connected to!